OUR MANIFESTO
1. We see the individual as a moral being with social and political responsibilities, capable of shaping the world with their choices. No pressure!
2. We see the individual as a biological entity that depends on its environment and its relationships with other, because, let’s face it, no one thrives alone.
3. We see the individual as a consumer placed in an unfair economic system.
4. We see the individual as a subject capable of raising concerns and making better choices to change its surroundings.
5. We see ourselves as individuals and perfectly imperfect consumers, full of contradictions, and still trying to choose the best available option.
6. We oppose a boundary-less economic system that can lead our planet to the edge of extinction.
7. We oppose an unconscious and unregulated market where consumerism takes precedence over our environment and societies.
8. We oppose policies that favour private interests, over the common good.
9. We oppose unconscious consumption.
10. We see ourselves immersed in a capitalist system. We find ourselves with the urge to understand and acknowledge the reality we are living in.
11. We believe in democracy as an essential element to stop economic and social injustices.
12. We believe in democracy as the only available political space where accessibility can prevail.
13. We believe accessibility is the core of our project. We define accessibility as a simple way to access a variety of options and information to make informed decisions.
14. We propose sustainability as a real and achievable solution to help our planet through real, doable solutions.
15. We propose sustainability as a plural concept built around the constant balancing of three pillars: environmental, social, and economic facros—it’s more than just going green.
16. We accept the contradictions involved in integrating sustainability into production and consumption, and we are willing to face them.
17. We propose a space where sustainability and accessibility can emerge and combine. At UpHavin we’re both consumers and sellers, offering the best choices in products.
18. We believe in celebrating the wish to create consciously.
19. We conceive the importance of strong verification criteria to select brands and products that match our values.
20. We conceive verification criteria to be simple, effective, and accessible. Exhaustivity and simplicity are not mutually exclusive.
21. We conceive certifications as a guarantee of valid criteria. At the same time, we do not conceive non-certifications as a guarantee of lack of them.
22. We conceive the importance of supporting brands that can show, beyond certifications, their honest commitment towards responsible practices.
23. We trust our community to be the ultimate check, calling out our missteps and keeping brands alert.
24. We hold the growth of the community as our long-term goal. We feel the community to be our main reference when it comes to thinking about social and economic issues.
25. We believe in providing educational tools to refine consumption, making it more sustainable and ethical.
26. We know this manifesto will keep evolving and changing. This one is already version #2, and stay tuned, version #3 coming soon, because change is the name of the game!
