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Turning Shopping Into a Statement

We’re here to make sustainable shopping less about the search and more about the find.

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INDEPENDENT BRANDS EVALUATED

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RESPONSIBLE PRODUCTS AVAILABLE

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PEOPLE REACHED

OUR MISSION

To bring independent brands together and flip the script from 'Shop Now' to 'Invest in the Future'.

OUR VISION

To lead a movement where every shopping trip is an excuse to do some good—UpHavin is setting the new standard in the market!

GIVE ME COLD HARD FACTS

It's not just talks. Independent brands do change the world for better.

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

Shop like you give a damn!

UPHAVIN OVER THE YEARS

2019

2020

2022

2023

2024

THE START

A RESOLUTION

In January 2019, I (Federica) set myself a seemingly simple goal: create a zero-waste bathroom.

Nacho, my partner, was all in. Together, we began our journey to understand what sustainability really means.

The Awakening

SUSTAINABLE LIFESTYLE

Together, we embraced a more conscious lifestyle, facing frustrations and seeing first hand the gaps in the sustainable market: a lack of accessibility and transparent information.

That’s what we set out to change.

Understanding Brands

RESEARCH

We understood the difficulties that customers faced, but what about independent brands?

After talking with over 100+ sustainable brands, we learned how to best support them.

El Green Mall

THE FOUNDING YEAR

With a deep understanding of the pain points of the industry, we launched El Green Mall, onboarded our first brands, and welcomed conscious customers.

The Upgrade

UpHavin

Striving for an evermore transparent and thorough process, we took the brand to its next evolution: UpHavin. Not alone of course, as we grew the team that could help take UpHavin to the next level.

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